In 2025, TSC’s purchase of Guatemalan coffee from our diplomatic ally for the “supporting education in rural communities” initiate won the Special Award of MOEA’s Buying Power. This “Guatemala Coffee Marketing and Education Support Project” was awarded the Buying Power Special Award by Ministry of Economic Affairs, showing the achievement of a state-owned enterprise in supporting social innovation services through commercial procurement.

This project emphasizes sustainable social value. Taiwan Sugar Corporation combines responsible consumption, international cooperation, and educational investment. With every cup of Small Farms Coffee, we help create a better learning environment for students in rural Guatemala, bringing tangible and positive change.

This award-winning project, undertaken by Taiwan Sugar Corporation through the Ministry of Economic Affairs' Social Innovation Platform in collaboration with Impact Hub Taipei, involves purchasing coffee from small-scale farmers in the highlands of Guatemala, a diplomatic ally of Taiwan. A portion of the trade revenue was reinvested in building primary schools in the area, aiming to improve the small-scale farming economy and education in rural areas. The first phase of the project was completed in 2024, with the construction of a 19-square-meter classroom in the Las Flores community of Sumpango, Sacatepéquez province, Guatemala. The classroom is equipped with desks, chairs, lighting, and teaching equipment, improving the learning environment for 227 children, and was officially put into use in November 2024.

It has been the ninth year for TSC to promote the Small Farms Coffee Project. In the future, we will continue to directly source specialty-grade green coffee beans from smallholders in single-origin regions in Guatemala at reasonable prices, which not only stabilizes these farmers’ livelihoods but also allows consumers to enjoy premium estate coffee at affordable prices. Furthermore, every purchase helps support education and talent development in rural areas, bringing hope and opportunities for the following generation.

TSC focuses on the promotion of the High Lands Small Farms Coffee for our ally. By integrating sustainable business practices, we strengthen collaboration with social enterprises and international partners to expand our positive impact on society. Through a coffee procurement-based business model that supports international education, we not only deepen supply chain responsibility but also demonstrate the role of Taiwanese enterprises in actively participating in global sustainability and cooperation with Taiwan’s diplomatic allies, making a cup of coffee a sustainable force connecting consumption, origin, and hope.

The "Buying Power Social Innovation Products and Services Procurement Incentive" is promoted by the Small and Medium Enterprise and Startup Administration of the Ministry of Economic Affairs. It aims to encourage public and private enterprises and government agencies to prioritize the procurement of products or services provided by social innovation organizations, thereby forming a supply and demand cooperation relationship and implementing responsible consumption and production.